HI JASE & BETSY.
CHECK OUT YOUR PROPOSAL BELOW.

DISCOVERY

For the brand that needs a starting point and to be faced in a better direction.

$995 investment includes:

  • One 2-hour brand strategy session

  • Brand hierarchy for “Souder family of brands”

  • One-page brand summary document with logo concept as visual aid for future brand building (with me or without me–no strings attached)

FOUNDATION

  • For the brand that needs clarity and confidence, fast.

    $5,000 investment includes:

    • 2 90-minute deep-dive brand strategy session (same day with break or separate days)

    • Foundational Brand Positioning (mission, values, differentiator)

    • Brand hierarchy for “Souder family of brands”

    • 1-page brand summary document

    • 30-minute implementation handoff call

SIGNATURE

  • The most popular choice for brands that want substance, not fluff.

    $9,000 investment includes:

    • Everything in Foundation

    • Up to 3 visual identity directions (logo, color palette, typography)

    • Primary Logo + Alt Marks (delivered as assets)

    • 2 tagline options

    • Brand Guidelines Lite (PDF)

    • 60-minute walkthrough & refinement session

FLAGSHIP

  • For founders and organizations ready to scale with precision and power.

    $18,000 investment includes:

    • Everything in Signature

    • Up to 6 page website on Squarespace or Wix

    • Competitive and Category Audit

    • Brand Narrative + Voice & Tone Guidelines

    • Social Media Starter Kit (profile bios, post templates)

    • 30-day implementation support via Slack and/or text

If you need support beyond the selected package, additional services are available at $200/hour—allowing you to scale up as needed without overcommitting.